About

Everything we do at The Yellow Compass has Research as its backbone. We help start-ups find the right marketing mix by understanding their market segment and their target audience.


With an expertise in Consumer Psychology, we work with brands to create the most effective way for them to communicate with their customers and work towards building a relationship with them

rather than just a sale. 


Through research-driven attractive design, market analysis and customer-centric communication, we point brands towards the channels best suited to their specific consumer base.


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